1. Introduction to Cookie Usage
This Cookie Policy explains how Trusionary ("we", "our", or "us") uses cookies, pixel tags, local storage, and related tracking technologies when you access our digital marketplace, browse our collections, or interact with our online services. By continuing to navigate our store, you acknowledge our use of these technologies in accordance with this policy.
Cookies are small data files stored directly on your computer, tablet, or smartphone when you visit a website. They enable our servers to recognize your device, maintain your shopping basket during your visit, preserve language preferences, and deliver a seamless, personalized retail experience.
2. Categories of Cookies We Deploy
We categorize the tracking technologies used across our platforms into distinct functional groups:
Strictly Necessary Cookies
Essential for the core operation of our marketplace. These files enable shopping bag persistence, secure user authentication, checkout routing, and fraud detection. You cannot opt out of strictly necessary cookies as the platform cannot function properly without them.
Performance & Analytics Cookies
These cookies collect aggregated, anonymous data regarding how visitors navigate through our catalog, which product categories are visited most frequently, and whether customers encounter error pages. This feedback allows us to refine site performance and streamline catalog discovery.
Functional & Preference Cookies
These files remember your specific choices—such as your selected regional currency, saved sizing preferences, and filter configurations—providing an elevated, tailored shopping interface upon return visits.
Targeting & Marketing Pixels
Deployed to deliver relevant style recommendations, prevent repetitive ad impressions, and measure the effectiveness of our seasonal marketing campaigns across partner networks.
3. Detailed Tracking Inventory
Below is a structured overview of the primary cookie identifiers used across Trusionary:
| Cookie Name | Category | Primary Purpose | Standard Expiration |
|---|---|---|---|
| __tru_session | Strictly Necessary | Maintains user state, cart contents, and checkout token across page loads. | Session (Browser close) |
| __tru_sec_token | Security | Protects forms against Cross-Site Request Forgery (CSRF) vulnerabilities. | 24 Hours |
| __tru_prefs | Functional | Remembers user display settings, item sorting, and layout preferences. | 1 Year |
| _ga / _gid | Analytics | Records anonymized browsing telemetry, page transition speed, and product impressions. | 2 Years / 24 Hours |
4. Third-Party Technologies
Some cookies and tracking scripts are placed by trusted third-party providers that perform analytical, security, and payment processing services on our behalf. These external service partners adhere to industry data handling standards and are strictly prohibited from utilizing collected data for independent commercial purposes without consent.
5. Managing and Controlling Cookies
You possess full authority to manage, block, or delete cookies via your personal browser settings at any point. Please be advised that disabling strictly necessary cookies may restrict specific features of our marketplace, including adding apparel to your shopping cart or completing secure payment transactions.
Most modern web browsers allow you to:
- Review all stored cookies and delete them individually or en masse.
- Block third-party tracking scripts by default.
- Configure notifications each time a cookie is sent to your device.
- Activate private or incognito browsing sessions to wipe data automatically upon window closure.
6. Policy Updates & Amendments
Trusionary reserves the right to revise this Cookie Policy periodically to reflect technological advancements, operational requirements, or changes in legal regulations. Any revisions will be published directly on this page with an updated modification date.
7. Contact Our Privacy Team
If you have questions, feedback, or concerns regarding our usage of cookies and related tracking practices, please reach out directly to our compliance department:
Mailing Address: 68512 U.S. 101 Northbend Oregon 97459
Telephone: (541) 751-1800
Email: help@trusionary.com